Benefits of Cloud Telephony for Small and Medium-sized Businesses (SMBs)

Cloud telephony replaces the conventional telephone equipment such as a PBX with third-party VoIP service. These VoIP services are accessed over the public Internet. Organizations using Cloud services only pay for services or applications they use. This provides a very useful alternatives for small and medium-sized businesses (SMBs) that want to provide telephony services through reliable and secure communications without the headaches associated with deployment of conventional PBX system.

Cloud telephony services are mostly used for unified communications, telemarketing, hosted PBX and e-commerce among others. For SMBs, the investment to set up their own VoIP infrastructure could be too high. However, cloud telephony may offer the same services at much lower cost. Using cloud telephony also relieves organizations to have dedicated human resource for maintain traditional PBX systems.

The benefits that SMBs achieve through cloud telephony are the following:

Cost Savings

A business need to have VoIP-enabled phones only and it costs for the number of users to connect with cloud telephony or utilize the resources. The calling within an office and between its departments is mostly free.

Zero Maintenance

No need to have experienced staff to setup, install and maintain traditional telephony system in the right condition to keep the business running smooth. Businesses only need to have a fast internet connection shared among different phone devices that are connected with the LAN network to make them alive.

Robust and Secure

Using cloud telephony also ensures that you will have access to the latest software and technology. This means that your VoIP enabled telephone system is secure and using the call encryption technology such as SRTP, ZRTP and SIPS.

Easy to Scale

Cloud telephony allows you to alter your services according to your requirements. Your business can grow or shrink. If your business is growing, then scale up by adding new extensions to meet your demands. If your business is not going as expected, then you can scale down by removing additional extensions to reduce cost. All it takes is just click of a button on your telephony service providers web portal.